Podcasts To Help Strengthen Your RIVERS OF INFORMATION®

We all have more information at our fingertips, and no more time to consume it. It feels like we are inundated with content: email, blogs, tweets, soundless Facebook videos. It’s like a waterfall pouring [...]

By |October 12th, 2017|Categories: Technology Story|0 Comments

The Holy Grail of Modern Marketing: Using a Customer Data Platform to Enhance the Customer Experience

Wouldn’t it be great if you could … Send a customer, who has not purchased from you in 10 days, and is close to one of your restaurants, a push notification and invite them [...]

You Had One Job: The Equifax Nightmare Shows The Need to Protect Our Own Personal Information, but We Need Help

Imagine you receive a heart stopping phone call. A bank you’ve never heard of in a town you’ve never been to is calling you to find out if you’re trying to open a credit [...]

By |September 20th, 2017|Categories: Technology Story|Tags: , , , |0 Comments

Systems of Record Isn’t Always Exciting but is Always Essential

Let’s be honest, systems of record (SoR) is not the most exciting of topics, especially when compared to its flashier cousin systems of engagement. Yet SoR is nonetheless critical to developing digital maturity. It [...]

Is it Magic? No, It’s Technology Leverage

It’s still magic even if you know how it’s done. -- Terry Pratchett The first job I landed out of college (nearly twenty years ago) was as a market analyst for the engineering division [...]

By |June 19th, 2017|Categories: Technology Story|Tags: , , , , |0 Comments